William Morris Fabrics

William Morris (1834 – 1896) was one of the most influential designer of the nineteenth century​. Allowing his brand to become one of the most fashionable firms internationally recognised for their fabric and wallpaper designs. Many William Morris fabrics are present in National Trust properties and parks across the UK.

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William Morris Fabrics – Iconic Arts & Crafts Textiles & Archive Jacquards

Introduce iconic British design heritage into your home with our collection of William Morris fabrics. Founded in 1861 by William Morris, the brand remains the preeminent voice of the British Arts and Crafts movement, celebrated for intricate botanical patterns and honest craftsmanship. Ordering cut meterage of authentic William Morris fabrics allows you to bring legendary floral prints, woven tapestries, and plush velvets into your interior for bespoke drapery, upholstery, and soft furnishings.

Archive Botanicals, Mineral Dyes & Upholstery Placement

William Morris textiles bring enduring character to Victorian villas, country manors, and period townhouses. From Strawberry Thief and Willow Boughs to dramatic Acanthus and Golden Lily jacquards, these fabrics add narrative depth to sofas, wingback chairs, dining chairs, headboards, and drapery. The palette draws from historic plant dyes, featuring indigo blues, madder reds, forest greens, and warm ochres. Coordinate your upholstery with matching walls from our curated William Morris wallpapers collection.

British Weaving Heritage, Martindale Rub Counts & Specifications

Woven and printed in the UK to exacting standards, Morris & Co. textiles balance authenticity with durability. Many heavy woven jacquards, tapestries, and plush velvets feature Martindale rub counts exceeding 20,000 to 40,000 rubs, making them ideal for domestic upholstery, loose covers, and cushions.

When ordering meterage for drapery, natural linens and cottons ensure fluid pleats with superior thermal insulation. Combine cut fabrics with our specialist curtain linings for added body and UV protection, or embellish cushions with luxury trimmings. We also craft tailored William Morris & Co. made to measure curtains and matching William Morris & Co. roman blinds.

Frequently Asked Questions

Are William Morris fabrics suitable for furniture upholstery?

Yes. Many Morris & Co. woven jacquards, tapestries, and heavy printed cotton-linens are graded for domestic upholstery, with Martindale rub counts indicated for sofas, dining chairs, and armchairs.

How do I calculate pattern repeats when ordering fabric?

Each specification states the pattern repeat and whether it features a straight or half-drop match. Ensure additional meterage is ordered to allow for pattern alignment across joined widths.

Can I order fabric samples before purchasing cut meterage?

Yes. House Decor Interiors provides fabric samples for £1.20 each with a refund voucher redeemable against your fabric order, enabling you to inspect colours and textures in your natural light.

Harmonising Your Interior with William Morris & Co.

Create an authentic Arts and Crafts home by exploring the complete William Morris & Co. brand collection. Contrast your bespoke upholstery with wall colours from William Morris paints or woven accents from our William Morris rugs range for an enduring British interior.

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